Top picks

Case studies.

I work with brands across e-commerce, SaaS, healthcare, and media, and my work has been featured across Malaysian media. On the personal side, I build and ship: 70+ websites designed, 50+ sites ranked, 80+ data pipelines built, 31 Chrome extensions shipped, 10+ web tools, and 3+ MCP / PWA plugins.

These are my top picks, the client engagements and personal ventures I'm proudest of.

70+Websites designed
50+Sites ranked on page 1
80+Data pipelines built
19Chrome extensions shipped
10+Web SEO tools
3+MCP / PWA plugins

Brands & media I've worked with

Ecommerce and tech brands

Asmak
BossAsia
CommerceAsia
FounderHQ
Locka
Nicole
Nikah Satu
Slurp
Syedewa
Terato
Webstation

Healthcare brands

Klinik Dr Nur
Klinik Dr Rose
MC+
Oilypod
Raudha
Sihate
Woos Care

International brands

Adidas
Pringles
Bank Muamalat
Bit Group
Ikhsan
Karcher
Lazada
MFA
MKM
MyData SSM
Petronas
UNFPA

Media portfolio

442
Buzzkini
Khalifa Media
Lobak Merah
Says
SB2020
Siakap Keli
Smart Investor
Teroq
Vocket
Woob

My top picks, client projects

Growth engagements for brands across e-commerce, SaaS, healthcare, and travel.

Meta & TikTok Ads, CRO, Analytics RM9.6M

Syedewa Cosmetics: From RM500K to RM9.6M in 5 Years

How Syedewa Cosmetics doubled revenue every year for five straight years, RM500K to RM9.6M, through a ROAS-disciplined Meta Ads system.

SEO, GA4/GTM & Web Optimization #1 SERP

Reza Razali's Ecosystem: Terato Tech, Celebshare & Slurp!

Three engagements across Reza Razali's portfolio, restoring cross-domain sales tracking at Celebshare, growing Slurp!'s organic traffic ~20%.

Google Ads & SEO Acquired

The Boss Asia & FounderHQ: Zero Visibility to Acquisition

How a combined Google Ads and SEO strategy took two agent-management SaaS ventures from zero search visibility to page-1 rankings, 500 user acquisitions.

Ecommerce SEO & Merchant Center +20% Organic

OilyPod: +20% Organic Traffic in 8 Months

How on-page SEO, brand recognition work and Google Merchant Center cleanup grew OilyPod organic traffic 20% in eight months.

SEO & Google Ads Top Rankings

MKM Travel: Umrah & Haji SEO + Google Ads From Day One

How MKM Travel went from no visibility for Umrah and Haji keywords to top rankings.

Web Revamp, SEO, GEO & Google Ads Full Rebuild

Klinik Dr Rose: Web Revamp, SEO & Google Ads, Now Cited by AI Search

How Klinik Dr Rose went from an outdated, invisible site to one backed by SEO and Google Ads, then to being named by Claude and Gemini in AI search.

My top picks, personal projects

Products I founded and shipped myself, directories, tools, and content plays taken from zero.

Programmatic SEO & Directory Architecture 4,000+ Listings

Caregiving.my: Building Malaysia's Caregiving Reference Hub

How Caregiving.my was built from zero into a structured, scalable caregiving directory for Malaysia, using programmatic SEO with real name recognition.

Generative Engine Optimization (GEO) 19 Shipped

19 Chrome Extensions: SEO vs GEO Visibility, Measured

A real GEO visibility benchmark across 19 self-built Chrome extensions.

Content & On-Page SEO Acquired

Investor.my: From Passion Project to Acquisition

Investor.my: From Passion Project to Acquisition. A client case study by Faiz Azizan.

Direct line to the architect

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